Consumed
Print Price: £84.00Original Price: £910.00
Print Price: £84.00
Original Price: £950.00
The fashion industry is responsible for 8-10% of global emissions – and British shoppers buy more clothes than any others in Europe.
The term describes the quick turnover of fashion trends and the move towards cheap, mass-produced clothing – with new lines constantly released.
Wardrobes are “overflowing with clothes”, argues fast fashion campaigner Elizabeth Cline. Oxfam research suggests the average Briton has 57 unworn items.
Producing clothes uses a lot of natural resources and creates greenhouse gas emissions which are responsible for climate change.
Overall, the fashion industry is responsible for 8-10% of global emissions, according to the UN – more than the aviation and shipping combined.
And global clothes sales could increase by up to 65% by 2030, the World Bank suggests.
Most of fashion’s environmental impact comes from the use of raw materials:
The industry also uses a lot of water. Imagine those small half litre bottles we drink. Well, to manufacture a single t shirt requires 2,700 litres of water – that’s 5,400 bottles. To manufacture a single pair of jeans requires 10,000 litres of water – that’s 20,000 bottles. To manufacture a single pair of cotton socks require 600 litres of water – that’s 1,200 bottles of water.
UK shoppers buy more clothes per person than those in any other country in Europe, according to MPs.
Young people top that list. A recent survey by environmental charity Hubbub found that more than two-fifths of 16 to 24-year-olds buy clothes online at least once a week, compared to 13% on average for other age groups.
Several firms have launched “eco” collections which use organic and recycled materials, including H&M Conscious, Adidas x Parley and Zara Join Life.
But critics argue such collections don’t solve the biggest problem – overconsumption.
We welcome proposed solutions that tackle this sector in multiple areas including manufacturing, supply chain and recycling.
| Category | Fast Fashion |
|---|---|
| Original size | 50 x 70cm |
| Print Size | 50 x 35.8cm |
| Material | Acrylics on canvas |
| Medium | Painting |
| Rarity | Unique |
| Signature | Signed in bottom corner of painting |
A Finnish artist with an international background. Nadine holds a Master’s in Fine Art and engages passionately with oil, acrylic, and sculpture, exploring themes that examine the intersection of identity, nature, and cultural narratives through her chosen mediums and exploring the experiences that shape our understanding of the world.
Nadine found profound inspiration in a photography exhibition that focused on environmental issues, as the striking aesthetics and compelling storytelling present within the works captured the urgency of these concerns and significantly influenced my artistic direction.
Shortly after graduating, she undertook a research paper on the Sustainable Development Goals, which continues to shape her artistic approach. She aims to create works that are not only visually striking but also relevant and relatable, utilising nature and organic materials to emphasise pressing issues.
Her artistic journey was greatly enhanced by a scholarship from the Swedish Cultural Foundation, which enabled her to participate in an artist residency at AiR Frosterus Artist Residence in Finland. This experience centred on a project exploring the connections between language and culture, culminating in a significant exhibition inspired by the interplay of nature, people, and language.
Her hobby of weaving further deepens her connection with materiality, enriching my creative process and enhancing my exploration of visual language.
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An original, hand-crafted artwork created exclusively for the environmental challenge described in this collection.
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